Beyoncé is ready to launch her first fragrance called Beyoncé Heat. The fragrance wil be in stores in February 2010 and people are saying it’s expected to sale at least $100 million in retail its first year. Good lawd somebody call Queen Bey & ask if a sista can get a loan LOL.
“A lot of my performances have had fire involved, so we thought ‘Heat.’ Also, red is one of my favorite colors, as is gold,” “Everything, from the bottle design to the name and the ideas for the commercials—that’s me.” Beyonce revealed to WWD, I’m quite sure anything with Beyonce’s name on it will be a huge success.
Check out the commercial for her fragrance below:










